Intelligences

The best global expertise on ethnography in business, including articles, case studies, webinars & conference video.

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Protesting for Change, #BLM

downtown chicago from perspective of driver approaching from south side
by RITA DENNY, EPIC We support the protesters. Black lives matter. Working at my desk in the past few days, a fairly constant thump of helicopters and aggressive wail of sirens has forced me to parse space in new ways. Here, in the US, the rights of protestors to claim space is contested by presidential rhetoric and ruthlessly cynical uses of force for political ends. We are feeling the reverberations wherever we are sitting—in cities or not, in the US or not—as we bear witness. As we act and speak as citizens, families, neighbors and cities, it is worth a moment to be thoughtful about how we, as ethnographers in industries and organizations, choose to participate. As ethnographers we observe life as lived on the ground, as it unfolds, embodied or ephemeral, with affect and purpose, in relation to material systems and systems of meaning. The ground is where change happens—is practiced, performed, and contested in acts small and large, messy and often with contradiction. Our practice is also framed within larger organizational...

Where is Remote Research? Ethnographic Positioning in Shifting Spaces

by JENNIFER COLLIER JENNINGS & RITA DENNY, EPIC “There’s a lot of talk about us ‘being there’, and what that means for our practice and what that means for the type of work that we say we do. The ground has shifted. How do we respond to that? It’s not just, ‘Oh, we’re temporarily working remotely, let’s just gather some new tools.’ We’re actually responding to a shift in the ground underneath us. And we still want to be able to ask questions in depth and gather data in a way that makes meaning for us.” —Nichole Carelock Ethnographers are recalibrating the spaces we inhabit with people. We can’t physically go into homes, workplaces, stores, cars, hospitals; we’re adjusting interview protocols to online environments, exploring software for remote diary studies, and creating virtual workshops. But as we onboard new tools for ‘being there’ with people, let’s think about what it means to be there in the first place. For decades ethnographers have pushed businesses and organizations to pay attention...

The Org Chart as Political Map-Making

by JASMINE CHIA & SAMUEL HAGEN A senior leadership team gathers in the executive boardroom. The doors are closed; the glass is opaque. Sparkling water is served. Projected on the conference screen is not a financial statement, or an operating report, but instead, an intricate diagram resembling a map or relational lineage. The subject of the meeting is the company’s reorganization – a “reorg.” Perhaps a desperate cost-cutting measure, or perhaps a tactfully planned efficiency boost, this reorg is led by a team of outside management consultants who drew the diagram slide and now lead the meeting. A confluence of rectangular boxes – “heads” – are organized according to hierarchy, with the CEO (and her board) on top; one notch down are the leaders of each business unit – Product, Sales, Finance, Human Resources. But the way these organizational charts will be re-drawn is not a purely functional exercise – like map-making, it is deeply symbolic and imbued with power. Figure 1 (left): First organizational chart...

What Do Science, Technology, and Innovation Mean from Africa?

a book review by ADERAYO SANUSI, Princeton University What Do Science, Technology, and Innovation Mean from Africa? Edited by Clapperton Chakanetsa Mavhunga 256 pp, MIT Press  "Imagine a positive Africa—creative, technological, and scientific in its own way." (1) Several countries in Africa are in a critical period of expanding tech entrepreneurship and foreign investment. Innovation hubs are proliferating, following decades of rapid local adoption of mobile phones and digital platforms. And in the past three years, top Silicon Valley executives like Zuckerberg, Sundar Pichai, and Jack Dorsey have visited the continent to meet emergent developer communities and learn about new products and ventures. As these developments are documented on various media platforms and business school case books, an emerging group of scholars, practitioners, and activists have begun to critique what they characterize as incorrect, harmful discourses about the technological contributions of Africans. They are typically represented merely...

EPIC2020 Will Be a Virtual Event—Join Us from Anywhere in the World!

→ Submissions Accepted through JUNE 1 → Proposal Review Starts APRIL 1 As the pandemic escalates, we’ve been contemplating the forecasts, listening to our communities, and rejigging our lives. It’s now clear that EPIC’s treasured annual gathering must transform into a virtual event this year. Although it’s heartbreaking to abandon our plans in Melbourne, our conference committee is energized by this opportunity: We can create new kinds of collective experience, truly taking on the EPIC2020 theme SCALE at a time when the isolation of social distancing is converging with an intimate sense of global proximity. We can locate the event around the world, expanding participation and reducing carbon-intensive travel. Our committee…