by JENNIFER COLLIER JENNINGS & RITA DENNY, EPIC
“There’s a lot of talk about us ‘being there’, and what that means for our practice and what that means for the type of work that we say we do. The ground has shifted. How do we respond to that? It’s not just, ‘Oh, we’re temporarily working remotely, let’s just gather some new tools.’ We’re actually responding to a shift in the ground underneath us. And we still want to be able to ask questions in depth and gather data in a way that makes meaning for us.”
Ethnographers are recalibrating the spaces we inhabit with people. We can’t physically go into homes, workplaces, stores, cars, hospitals; we’re adjusting interview protocols to online environments, exploring software for remote diary studies, and creating virtual workshops. But as we onboard new tools for ‘being there’ with people, let’s think about what it means to be there in the first place.
For decades ethnographers have pushed businesses and organizations to pay attention...
We've worked hard to eliminate cookies that don't serve you and our nonprofit community. By clicking "Accept" you consent to our use of all cookies. To manage analytics and social cookies, click "Settings."
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
These cookies are used by social media links that you can use to share our content easily. If you use these links on our site, data will be exchanged with the platform on which you’re sharing (e.g., Twitter, LinkedIn)