ZACH HYMAN
Intelligences
Out to Dry: Change and Agency Across Urban China
ZACH HYMAN
EPAM Continuum
PechaKucha Presentation
This PechaKucha will take the audience on an intimate, visual exploration of the evolving ways that clothing is dried outside across urban China as drying practices are forced to adapt to limitations by evolving regulation and perceptions of urban modernity. Increasingly, engaging in this social practice requires an act of agency against both municipal governments and one's own neighbors in China.
While drying one's laundered clothing outdoors remains a standard part of rural life, both the legal and physical space for this practice has shrunk during China's massive urbanization. This practice is being replaced by bureaucrats’ desire to stimulate domestic consumption (of appliances, in this case) and their desire to erase from cities what is considered a visual embarrassment of laundry hanging out of windows and between buildings.
Today when something in urban China needs drying outside of one's privately owned space, one must assert agency over a slice of public space: A...
Intelligences
Mattresses & Moneyboxes: Cultural Affordances for Microfinance in Jordan
ZACH HYMAN
EPAM Continuum
Case Study—This case study will present how a multicultural and multidisciplinary team from EPAM Continuum, the global innovation design firm, gathered, analyzed, and presented back different forms of “evidence” to satisfy the complex set of client and customer needs for a Jordanian microfinance bank with 30 branches and 65,000 clients. The team navigated cultural and linguistic barriers as they sought to provide stakeholders and their customers the evidence they needed to confidently design a new “mobile payment service” for their microloan customers. Over the course of the engagement, the firm's team strove not only to research, design, and prototype a new service to hand off to a local development team, but also to (1) use a combination of deliverables and in-field accompaniment to train microfinance bank staff in their process; (2) present evidence demonstrating the deep customer understanding that can result from pairing ethnographic research and human-centered design; and (3) create evidence...
Perspectives
Strategy without Ethnography
by ZACH HYMAN, Continuum
Thomas Hobbes famously warned that the worst instincts of “mankind” need strict management, control, and regulation. But what about the harm that results when we try to manage spontaneous systems too closely?
I have been thinking with Robert Chia and Robin Holt lately; their book Strategy without Design is on my desk, and I’m nearly finished with their detailed accounts of how inflexible and myopic our planning and strategy can be. We’ve developed rigid and inflexible fields and disciplines, which have lead to similarly inelastic outputs. History is rife with examples of failed attempts to plan, manage, and control. The news these days is rife with them too—the misplaced ambitions of those who hope to design on a massive scale for a complex group of users.
Take, for example, high priests of modernity such as Le Corbusier, whose Plan Voisin imagined the transformation Paris into “a chequerboard latticework of well-spaced towers and open, orthogonal roads” (Chia & Holt 36). His success...
Intelligences
China Over/Under: Exploring Urban China’s Informal Markets
ZACH HYMAN
China’s political and industrial leaders are striving to transform the most populous country in the world from the 20th century’s “global workshop” into the 21st century’s “global innovator”. In sharp contrast to these lofty ambitions, each day a force of 260 million migrant laborers (equal to the population of the world’s ten largest cities combined) struggles simply to put food on the table while still having enough income to save or send home to their families. When work becomes too scarce, however, one of the only options left is to take to the streets to try and sell whatever and wherever possible. This is a visual journey through how an illegal street market in 21st century China looks, sounds, and feels, where listeners will meet some of the people that rely upon them for survival and come to understand the forces that threaten their existence....