Ethnographic Research, Inc.
We use ethnography to better understand what people do and say, and why. Ethnography helps businesses understand employees, clients, customers, and consumers. Ethnographic Research uses video ethnography, retail ethnography, one on one interviewing, and participant observation at home, at work, or anywhere consumers may be. Our clients are designers, product developers, marketers, planners, and strategists who need trustworthy insights about the daily life of its consumers and/or products.