We optimize business performance by aligning brand value with customer values. Our approach is rooted in anthropology and sociology with ethnography as a central component.
We are a Cultural Strategy firm. We build culturally resonant
value propositions for our clients, focused on business, brand and product innovation.
We are experienced executive consultants as well as insight and strategy practitioners, taking a holistic approach to developing and activating solutions for our clients, including:
1. Opportunity and white-space identification
2. Inspiration through empathy development
3. Collaborative solution ideation and development
4. Analysis & prioritization
5. Articulation, visualization & refinement
6. Ongoing consultative support