Amy Goldmacher LLC
I find opportunities for innovation through ethnographic and qualitative research, to help you bridge business goals and user requirements.
With over 10 years of applied experience, I provide insights and recommendations for new product and service designs across industries, including academia, automotive, consumer products, websites, healthcare, industrial products and mobile applications.
Specifically, I frame and define problems, scope projects, create research objectives, determine best methodologies, design interview guides, conduct research, analyze data, and report and present recommendations which drive business decisions.