Maschio Consulting
Maschio Consulting
We use the theories and techniques of cultural anthropology to interpret consumer behavior and develop compelling advertising and business strategies.
We use the theories and techniques of cultural anthropology to interpret consumer behavior. Our creative and insightful interpretations lead to compelling advertising and business strategies. We ferret out these connections and analogies during ethnographic interviews. This is a unique method of getting into the minds of consumers to discover the unarticulated, often symbolic relationship to the product or service studied. Contact us to learn more.