Sub-Saharan Africa
Through an ethnographic approach to research, we help our clients embed their creativity into an understanding of the everyday lives of people they hope to engage – customers, workers, and end-users.
At CRAstudio anthropology and ethnographic thinking are at the core of every project and every analysis, every day.
We optimize business performance by aligning brand value with customer values. Our approach is rooted in anthropology and sociology with ethnography as a central component.
Driving ethnographic studies of patient, clinician, and caregiver values and behaviors to inform products and services..
We build empathy with our clients and their customers to deliver beautiful, functional digital experiences that make life better for people.
Ethnography for understanding and improving organizations, products, and services worldwide!
Ethnographic research drives our insight gathering and how we support clients with UX and service design-based solutions
Ethnography allows us to genuinely understand true consumer need—leading to consumer-centric innovation.
We use ethnographic research methods to help understand people in context and bring findings to life in stunning depth and colour
Research when done in-depth (…) gives you a moment where you can see something you know like you’re seeing it for the first time again (Genevieve Bell)