SPONSORED SESSION PRESENTED BY MIRO
There is immense pressure across industries to cut discovery time and get directly to product delivery, from the vibe-coding phenomenon where leaders advocate starting directly in code for digital products to industrial designers using AI to look at trends. Traditional research reports often fall short in capturing the imagination of leadership, since more of them are looking for “solutions not problems”.
This session advocates for a paradigm shift: that researchers should build (ideally co-create) prototypes as a more effective and engaging alternative to research findings reports. By sharing a vision for future products born out of their research, ideally built in collaboration with stakeholders, researchers can be catalysts for action.
- Participants will evaluate a case study showing the difference between research findings and “findings as prototypes”
- We will explore the different types of prototypes – from storyboards and diagrams to UX wireframes, and tools that can help bridge the gap in design skills
- We will reflect on the changing skill sets expected from researchers in the current frenzy of delivery-focused organizations
Speaker
Shipra Kayan is the Chief Evangelist at Miro, a leading collaboration platform. Previously, she served as the Head of Product Design at Miro and has extensive experience as a design and research leader.