PechaKucha Presentation—The Full Epiphany suggests that epiphanies are the real metric for ethnographic success. An epiphany is an out of this world understanding for how humanity works. When you have an epiphany you might simultaneously feel the following: 1) believe you see something so...
Ask any applied ethnographer what is the hardest thing about their work. Go ahead, just ask one. More than likely, she will exhale slowly, slump back in her chair, fix you with a steely stare and say, “I spend so little time on actual research.” Her gaze may drift away at this moment. She might...
When the currency of business is “doing,” how do we embrace “being?” When tight deadlines and budget cuts drive us, how can we pursue something you can’t see or measure? How can we cultivate a culture of patience when we don’t get smoke breaks anymore? How Being Rather Than Doing Can Create Value...
“Things, not, mind you, individual things, but the whole system of things, with their internal order, make us the people we are.” Danny Miller, Stuff (p. 53) The fall of Icarus—wax melting, loosed feathers eddying as he plunges from the sky into the Aegean— is a central image in western mythology....
This paper presents considerations of strategies for communicating the value of ‘business anthropology’ and ‘insights’ to sceptical business audiences, based on a number of studies with a total of 47 interviews with executives in 27 large companies in mainly Europe, but also the US. The paper will...
As a working mother it’s important to me that my 5 year old knows what I do. This isn’t just so that she understands where mommy goes all day. It’s also because I feel that it is critical that I provide her as many examples as possible of women who are taking leadership roles and making an impact...