Career Pivots: Service Design
Presenters Shelley Evanson is a Managing Director at Song. Previously she held many leadership roles in research, design, and strategy; most recently, Manager a...
Career Pivots: Strategy & Foresight Consulting
Presenters Rebekah Park is a Partner at Gemic, where she co-leads the Tech and Health practices. Over two decades she has worked across business, academia, and ...
Little Dramas Everywhere: Using Ethnography to Anticipate the Future
In this article, the chairs of EPIC2021 reflect on the idea of Anticipation, and what ethnography reveals to us that may not be readily apparent through other m...
Toxicity v. toxicity: How Ethnography Can Inform Scalable Technical Solutions
While a number of scholars have studied online communities, research on games has been mostly focused on the business, experience, and content of gameplay. Inte...
Creating a Creators’ Market: How Ethnography Gave Intel a New Perspective On Digital Content Creators
This case demonstrates how ongoing ethnographic research from within a corporation led to the re-segmentation of a market. The first part of the case focuses on...
How Theory Matters: Benjamin, Foucault, and Quantified Self—Oh My!
For many anthropologists and ethnographers—and particularly those of us based in the US, where the self and its adherent freedoms and choices have long been a...