Advancing the Value of Ethnography

Tag: design thinking

Scaling Empathy through IBM Design Research

Scaling Empathy through IBM Design Research

As consultants we practiced the basics of design thinking and user centered design for years with a range of organizations. However, upon joining IBM and learning to apply the IBM Design Thinking mindset, we both realized this way of working differed from our past experiences. This difference is...

Ethnographic Thinking, from Method to Mindset

Ethnographic Thinking, from Method to Mindset

a book review by [contrib_author post_id='16660' name='David Rubeli'] Ethnographic Thinking: From Method to Mindset Jay Hasbrouck 2018, 120 pp, Routledge I’ve been reading Jay Hasbrouck’s Ethnographic Thinking this spring, sneaking its pages into gaps in my daily routines. It’s part of my...

What’s So Funny ‘Bout Peace, Love and (Empathic) Understanding

What’s So Funny ‘Bout Peace, Love and (Empathic) Understanding

In the early 1970s, Nick Lowe wrote a song from the perspective of an old hippie character. This character laments change as he witnesses the cultural pendulum swing from the peace and love 60s into the hard-edged 70s. It’s not clear whether Lowe—or Elvis Costello, who later recorded the...

Believe in A.I.: Will You Pray for a Chatbot?

Believe in A.I.: Will You Pray for a Chatbot?

PechaKucha Presentation Automation and Artificial Intelligence are defying the status quo making us rethink our jobs, our relations and, philosophically, our lives purpose. This emerging trend will affect every aspect of our lives: economically, cultural and socially speaking. If you think that...