by TOM HOY, Stripe Partners
Jan Chipchase has done something few of us would dare: write down his trade secrets and give them away in a book. In The Field Study Handbook he shares hard-earned lessons from running ethnographic research projects across the world.
At face value the Handbook delivers on its promise. It lays out, often in painstaking detail, the nuances of how to stage a successful project. Everything from costing a proposal and folder-naming strategies, through to how to seat a team during a fieldwork interview and make an impact with your deliverables. But importantly, it also communicates a human, sometimes esoteric perspective about why we choose to do this kind of work in the first place. And it is this that elevates the book from a useful how-to guide to something more vital and existential.
Sharp insights can be found on most pages, particularly in relation to the author’s true passion – running projects ‘off the grid’ in developing countries. The text is at its best when Chipchase relates how...