Advancing the Value of Ethnography

Tag: Motorola

Engineers “On The Ground”: Mass Observation at Moto

Engineers “On The Ground”: Mass Observation at Moto

Of course, EPIC has always been a ‘community of praxis’ (as much as practice) helping attendees put what they learn into action. For us at Motorola Mobility, 2013 was no exception. The company had reduced its phone portfolio to a handful of products; and knew the only way to grow market share was...

Research and Design in Controversial Spaces

Research and Design in Controversial Spaces

Research within public safety and law enforcement in America highlights important issues and considerations for designers and researchers. Within this industry exists controversial points of views and high stakes consequences. How do we as researchers balance empathy in spaces where points of...