MIKE YOUNGBLOOD Youngblood Group Overview This tutorial offers a solid foundation in the art of observation as a field research method for human-centered design and innovation. An expanded, hands-on version of Mike Youngblood's popular EPIC Talk on observational research, it will be valuable for those who are new to this method as well as more seasoned observers seeking an effective toolkit they can use to train others. The tutorial will cover: four core techniques for conducting observational research in a wide range of settings basic observational data collection effective note taking selecting the right tools and methods ethical considerations related to observing others Discussion will draw on real-life examples from diverse settings, including Mike's own research in homes, bars, restaurants, car dealerships, urban neighborhoods, medical environments, and more. After instruction and group discussion, tutorial participants will have the chance to practice using specific techniques during video...