SHEILA SUAREZ DE FLORES
10 10 10, Eco.tter
In this catalyst, we the authors describe the benefits of ‘scaling out’: reaching out beyond one's organization to bring in external partners to accomplish UX research. Organizations scale out their research efforts in order to cover more ground, draw from more specialties, or conduct more research more quickly than they would be able to alone. As opposed to growing an in-house team to meeting research needs (‘scaling up’), scaling out can be a more inclusive approach to generating user insights, where the voices of diverse research partners throughout the world are brought together to produce powerful UX research outcomes. A case study example of work with suppliers and clients illustrates scaling out. Collective intelligence pushes scaling out even further, as it counts research participants, users and potential users as part of the network of partners who get work done.
Keywords: distributed collaboration,...
University of Massachusetts Amherst
Participatory visual research methods like Photovoice open up opportunities for collaborative sense-making and advocacy. In these methodologies, data and knowledge are produced not only as an end product, but also in process. As participant-researchers contribute to research design, ethical discussions, data collection, analysis, and presentation of results, they communicate users’ values and concerns that can inform better organizational practices and improve products and services.
In the first part of this workshop, you will learn about participatory visual research methods, from their foundations as methodology developed in the global South to promote the public’s “right to research” (Appadurai) to their application in a variety of organizational settings and design projects. In the second segment, you will take part in a hands-on Photovoice workshop exercise designed to open up questions of visual representation, ethics, and participation. In the final...
This paper recounts research into the orientation and mobility experiences of people who are blind or visually impaired, and describes the novel sonic research method I developed for this purpose. “Participant Phonography,” as I call the method, aims to empower research participants with low or no vision through the self-guided creation of sound recordings that represent their experiences of the world in a first-person perspective. More broadly, the paper highlights the inadequate efforts of ethnographers in industry to tackle challenges of disability and reflects on the ethical challenges that face researchers who want to include disabled people in research. Inclusive methods like participant phonography have great potential to break down traditional power structures that have rendered non-normative groups marginal in user research, but these methods also come with substantial barriers to their implementation in a corporate context....
EPIC Profiles Series
by CHRISTINE T. WOLF, IBM Research
How can risk-taking propel an ethnographic career? Just ask Jeanette Blomberg, who is no stranger to professional risk-taking. Her career journey, including major contributions at foundational tech giants in Silicon Valley, has centered on making participation in various forms core to ethnographic work. Jeanette is Principal Researcher at IBM Research – Almaden Research Center (ARC), where she has been for 13 years. Previously, she was Director of Experience Modeling at Sapient, Professor at the Blekinge Institute of Technology in Sweden, and founding member of the Work Practice and Technology group at Xerox – PARC (Palo Alto Research Center).
I’ve gotten to know Jeanette over the past year, working as an intern and student researcher in the area of work practice analytics under her guidance at IBM. We set aside time to discuss her professional experiences on the occasion of her recent induction into IBM’s Academy of Technology, a high honor within the corporation...
by CHUCK DARRAH, San Jose State University
Chuck Darrah and Jeanette Blomberg are Host and Discussan of the EPIC2016 Salon Working for Social Change. Join them at EPIC2016!
No matter the source of your employment, whether in the commercial sector or academia, we all want our work lives to add up to something positive. Yet it is easy to wonder how this or that project actually affected the world for better or worse. What can we do to make the next project better? How can we take what we learned so we can repeat the success in other projects or settings?
Jeanette Blomberg and I have been engaged in an extended conversation with each other for over a decade about the relationship between our day jobs and our interest in promoting social change. The EPIC2016 Salon Working for Social Change is a chance for our community to reflect on the complexities of making the world a better place through our labor as EPIC practitioners and academics, both individually and collectively.
Jeanette has spent a career working primarily in the...
by MICHAEL G. POWELL, Shook Kelley
Professional anthropologists frequently occupy unique roles, simultaneously inside and outside the organizations we work for or work with. Most of us are already adept at negotiating these roles, but don’t necessarily highlight this skill as something of great value, either to professional ethnography or to the broader intellectual life of anthropology. We should.
Our role in the broader field of anthropology often remains marginal and our position—at once inside and outside, betwixt and between—is somewhat precarious and vulnerable (eg, Reddy 2012 touches on this, as do some of her guest bloggers). But it also affords opportunities. Professional anthropologists cross and complicate existing boundaries: collaborating with, debating, struggling with, writing about, negotiating, navigating and translating between different dynamic audiences. Embracing our hybridity is a powerful recognition that our difference is relevant and valuable.
I offer here a story of my experience as a professional...