Advancing the Value of Ethnography

Genre: Genre

Re-evaluating Usability: Delivering Value via Research Practice

Re-evaluating Usability: Delivering Value via Research Practice

The thought of conducting a usability study may not excite most ethnographically minded researchers. While usability started out as the practical analysis of interactions with user interfaces, there has been an evolution toward devaluing such studies as more mechanical work. With the industry’s...

Don’t Fear Friction: Complexity and Contradiction Are Pathways to Better Solutions

Don’t Fear Friction: Complexity and Contradiction Are Pathways to Better Solutions

As ethnographers, we recognize the limitations of simplistic explanations and seek to delve deeper into the complex web of human existence. In our line of work, the very concept of friction goes from being a disturbing factor that should be neutralized or resolved in the data, to being the very thing we zoom in on to understand the world. Frictions, in their various forms, then become vital entry points to examine underlying issues, power dynamics, and cultural tensions that shape human realities, and unveil opportunities for a deeper understanding and new value-creating solutions.

Ethnography, Ethics & Time

Ethnography, Ethics & Time

Ethnographers are not time travelers, but we may be close. Our frameworks and methodologies develop a nuanced understanding of how relationships, processes, and objects evolve over time. This 'temporal expertise' is key to enacting our ethical responsibility to the past and future, says...

Silence: Divergent Listening in the Anthropocene

Silence: Divergent Listening in the Anthropocene

Divergent listening describes a listening practice which seeks to raise consciousness or expand on our understanding of reality through the perception of sound. The multichannel sound installation, ‘Silence’, offers a space of quiet reflection, a place to ask questions, share, or rest. It is a...

Resilience: Lessons from a Period of Disruption

Resilience: Lessons from a Period of Disruption

What happens when the research lens is turned inward? As a Strategic Designer, I spend most of time planning for research to engage with people so I can better understand their needs and behaviors and turn research insights into actionable solutions. In this PechaKucha, I share a personal...