by Barry Dornfeld | Dec 27, 2017 | Case Study
This case study explores work around a merger designed to bring together two firms of different scale, history, and identity in the hospitality industry – a large global conglomerate purchasing a small American boutique brand – while keeping the boutique...
by Katherine Lee | Dec 23, 2017 | Case Study
This case examines an effort by San Francisco-based Square to gain a better understanding of its customers who reside outside of major metropolitan areas. The first part of the case provides detail on research: a mobile ethnography study of small business owners...
by Anna Zavyalova | Dec 14, 2017 | Perspective
Past midnight, I’m shivering outside a pub in Shoreditch, the rain beginning to drizzle ever so viciously. It has been fifteen minutes since I left my friends and ordered an UberPool home. As I watch yet another cab drive by, I think about the millions of factors that...
by Emilie Hitch | Dec 7, 2017 | Paper
How is hope a driver of change? This paper explores hope in two cases: rural Cambodia, through the adoption of drip irrigation by subsistence farmers, and an urban center in Minnesota, through the planning of infrastructure improvements for a freeway corridor. It...
by EPIC People | Dec 5, 2017 | Update
SUBMIT YOUR NEWS | BECOME A MEMBER Around the world EPIC Members are doing amazing things! Their achievements inform and inspire our community, advancing the value of ethnography. Check out this recent work: Huge congrats to Meg Kinney & Hal Phillips (Bad...
