3A Institute, Australian National University
PechaKucha Presentation—A wise woman once shared with me that the opposite of poverty isn't wealth. It's dignity. In a world where scale is about optimising for something bigger, faster, easier, broader and more profitable, we risk decision-making that is at odds with preserving, enabling and enhancing human dignity. What if we changed our focus to instead work out how we scale human dignity?
This PechaKucha draws on my career across consulting, social enterprise and academia in geographies from Sydney CBD to rural Uganda and highlights three moments where I experienced dignity that I believe can scale.
Through the telling of stories it shows glimmers of how we can choose a definition of scale that preferences dignity. It can look like making space for a chicken gift, enshrining dignity in our organisational values and structures and building question-asking muscles.
If we believe that the opposite of poverty is dignity, then scaling dignity is an antidote to poverty....
CUNY/Data & Society
Technology companies have discovered ethics in the wake of public pressure to consider the consequences of their products. This has been prompted by the finding that machine learning and artificial intelligence (ML/AI) systems, as fundamentally pattern-seeking technologies, can and do exacerbate long-term structural inequalities. Companies and employees also struggle with the challenges posed by the dual-use nature of technology.
This tutorial will prepare you to understand and contribute to the more ethical development and deployment of ML/AI systems. It covers:
An overview of ethical challenges in ML/AI today
An introduction to the development of ML/AI systems, designed to give you insight into the reasoning processes and workflows of technical colleagues and how they generally address issues like accuracy and fairness (no quantitative background required!)
A overview of current efforts to design more ethical ML/AI systems,...
EPIC2019 Keynote Address, Providence, Rhode Island
SAREETA AMRUTE, Director of Research, Data & Society; Associate Professor of Anthropology, University of Washington
Studies on the social effects of computing have enumerated the harms done by AI, social media, and algorithmic decision-making to underrepresented communities in the United States and around the globe. I argue that the approaches of enumerating harms and arguing for inclusion have to be unsettled. These approaches, while important, frame populations as victims whose existence is dominated by and divided from centers of power. We lack a structural analysis of how these harms fit into a larger social economic pattern. I ask us to consider instead whether all of these harms add up to computing technologies today being one of the largest aspects of a colonial relationship today. Using historical evidence, the talk will consider what makes something ‘colonial’ to begin with, and then weigh corporate computing’s relationship with the world to gauge whether...
EPIC2019 Panel, Providence, Rhode Island
KEN ANDERSON, Principal Researcher, Intel Corporation
LIZ KENESKI, Head of Privacy Research, Facebook Inc.
PETER LEVIN, Principal Researcher, Autodesk
ELENA O’CURRY, Senior User Researcher, Uber
JEFF SOKOLOV, Designer & Researcher, IBM Watson Health
Algorithmic systems are increasingly integrated into the physical and digital infrastructures of our lives. The borders of privacy are being pushed and redefined, provoking new debate about what privacy is. All corporations claim privacy is important, but what does that mean? Panelists will consider what privacy might look like or mean when individuals are tied into multiple networks, both human and AI.
KEN ANDERSON, panel chair, is an anthropologist, who is a Principal Engineer in Next Generation Standards at Intel Corporation. He does pathfinding at the intersection of technology, strategy, and the human experience to drive towards creating technology that enables us to have richer relationships,...
by ELIZABETH CHURCHILL, Vice President, ACM
This is a cautionary tale featuring a well-structured memo and an effective, carefully designed infographic. Both of these artifacts could be considered excellent examples of their respective crafts—the first of technical communication, and the second of graphical information design. Both are also examples of how ethics can be subsumed to expedience, and how the everyday practices of their production were subject to the exigencies of locally acceptable rhetorics and social order.
I believe the stories of these artifacts are cautionary tales for us and our own work. Through the (admittedly dark) cautionary tales of these artifacts, I invite us to consider the conditions in which we, EPIC attendees and our international community, produce artifacts that convey “evidence”. I invite us to question the milieux and “atmospheres” in which we work, the sources from which we collect data, our practices and processes when producing evidencing rhetorics, and the role of such evidence in...
University of California, Davis
There is a crisis brewing in the innovation capital of the world. From protests at Google bus stops, to rallies at San Francisco City Hall over Airbnb gentrification, to a stark increase in homelessness, there is a growing rift between the have and have not's in Silicon Valley. Meanwhile the average tech employee, told they are “making the world a better place,” is faced with escalating labor demands, hyper-connectivity, and a shift from “work-life balance” to “work is life.” The tech worker is in a contentious position – torn between corporate propaganda and the visible externalities of a for-profit business. To understand how this tension plays out for the average techie, I illustrate a “disconnect camp” where the everyday rules of SF techie sociality are inverted – no technology, no names, no discussion of work, no networking. This carnavlesque pacifies postmodern contradictions about “valueless work” by placing...
San Jose State University
This paper shares the experiences of two teams of design professionals working on parallel grassroots social impact design projects to address poverty and financial precarity in Silicon Valley and London. This paper explores challenges facing these teams as they channel a sense of moral outrage into the research and development of alternitives to high-risk financial services like payday loans. It charts the open, inclusive design process of these teams as they engage community partners and recognize the financial expertise of people getting by on tight incomes. The paper concludes with a discussion of how working slowly and openly through transdisciplinary communities of practice—like the two groups described here, or EPIC itself—can help keep alive conversations around power and activism in the practice of design and ethnographic research. These conversations are essential if social impact design is to reach its transformative potential while avoiding many of the pitfalls that have...
by ANNE MCCLARD, Intel
“A radical approach specifically aims to uncover root causes and original sources, as opposed to surface level explanations.” —Thomas Wendt
Thomas Wendt is one of many eloquent voices urging designers and ethnographers to take responsibility for the social roots and implications of our work. This might mean using participatory approaches, or expanding the scope of our research to understand the larger social implications of a project more fully. It might even mean refusing to work on certain projects all together.
Any choice we make about how we work and what we work on will depend on our own beliefs and political commitments, as well as the constraints or freedoms of our workplaces. Those of us working within corporations may have fewer liberties when it comes to choosing and directing the work that we do day-to-day. These are struggles I have had in trying to make a meaningful difference as an ethnographic researcher from within the confines of the various large technology companies in which I have...
by THOMAS WENDT, Surrounding Signifiers
Sustainability & Ethnography in Business Series, Mike Youngblood, Editor
“Revolution is not about destroying capitalism, but about refusing to create it.”
Serious designers must be radicals. If we are truly enraged by the political, ecological, and economic challenges we face, and if design is characterized by the envisioning and actualization of preferable futures, then the only choice in perspective is that of radicalism. Otherwise, we are simply maintaining the status quo.
To do this, we need to do more than tinker with a different “approach.” Recently at the IXDA’s annual Interactions conference I presented a critique of human-centered design in commercial design contexts. When practiced in the mostly uncritical realm of corporate power, I argued, HCD is unequipped to come to terms with its own paradoxes—it claims to address political and ethical concerns that capitalism purposefully attempts to circumvent. I concluded that HCD within capitalist...
JOHN F. SHERRY, JR.
Herrick Professor of Marketing, Mendoza College of Business, and Professor of Anthropology, University of Notre Dame
JOHN W. SHERRY
Director, User Experience Innovation Lab, Intel Corporation
John F. Sherry, Jr. is Herrick Professor of Marketing at the University of Notre Dame. He has researched, lectured, and consulted around the globe on issues of brand strategy, experiential consumption, and retail atmospherics. He is widely published and a Fellow of the American Anthropological Association and the Society for Applied Anthropology. He is a past President of both the Association for Consumer Research and the Consumer Culture Theory Consortium, and a former Associate Editor of the Journal of Consumer Research. His most recent book is Resurgence: The Four Stages of Market-Focused Reinvention (with Gregory S. Carpenter & Gary F. Gebhardt). Read more about John, his take on the future of ethnography in business, and why he thinks pathmaking is more like bushwhacking for academics and...
by MIKE YOUNGBLOOD, The Youngblood Group
Introduction to the Sustainability & Ethnography in Business Series, Mike Youngblood, Editor
Sustainability—we’re hearing this word a lot these days, even in business (if not, depressingly, in Trump Tower). It’s probably something readers of this post all generally support, and it’s definitely something we’re all connected to in one way or another. Whether we work in tech, consumer goods, education, government, or any other field, it’s pretty easy to see how the products, services, and organizations we serve affect larger social and environmental issues.
For most of us in the EPIC community, however, sustainability isn’t in our job descriptions. So how should we understand and act on this issue? What are our perspectives, capabilities, opportunities, and responsibilities with respect to sustainability? Are we actively addressing sustainability in our work, or is it properly “someone else’s job?”
This post introduces an EPIC discussion on sustainability. Over...
by ED LIEBOW, American Anthropological Association
What’s the first thing to do if, at the end of your work day, you come home to your apartment and see a river of water flowing out from under the washroom door, threatening to harm your home and your downstairs neighbor’s? Do you start to clean up the mess while the water keeps flowing? No, you shut off the water first. Only then do you attend to the damage.
Ninety-two people are killed by firearms each day In America, a flood of deaths in the US each year that rivals the number of deaths from traffic accidents, according to the Centers for Disease Control and Prevention. In Japan, and in the UK as well as elsewhere in Western Europe, you are considerably more likely to be struck by lightning than to be killed by a gun.
There are plenty of people everywhere who have issues with anger management, macho crises, impulse control, or more severe mental health problems. But if the most lethal weapon they have at hand is a rolling pin, or even a kitchen knife, and not a firearm,...
by KATHY BAXTER, SalesForce
"The line between good and evil is permeable and almost anyone can be induced to cross it when pressured by situational forces."
No one reading this article conducts research with the intent to cause harm to others. It’s hard to imagine that anyone would—research is more regulated now, and those egregious stories of unethical work are a thing of the past, right? In fact, unethical research happens today despite protections that have been put in place to protect participants, and even despite researchers’ good intentions.
The classic example is Phil Zimbardo’s Stanford Prison Experiment. Zimbardo had the noble goal of understanding why good people do evil things, but his study had to be stopped after six days because it was causing good people to do evil things. How do well intentioned researchers end up conducting studies that seem so obviously unethical?
What Is Ethical?
If researchers can be unethical despite their best intentions, how can we understand what being ethical...
by ALLEN W. BATTEAU, Wayne State University, & ROBERT J. MORAIS, Weinman Schnee Morais, Inc.
Ethnography is at a crossroads. A methodology that was once the exclusive preserve of anthropologists, with its precursors found among a few colonial administrators, intrepid explorers, Indian agents, and their academic advisors, and, at least in the eyes of anthropologists, “owned” by anthropology, has in the past fifty years been embraced by numerous academic disciplines including sociology, education research, design research, and management studies. The founding and ten-year growth of the EPIC conference is recognition within numerous quarters that ethnography matters. Central to EPIC is “the view that theory and practice inform one another and that the integration of rigorous methods and theory from multiple disciplines creates transformative value for businesses.”
Overlapping with ethnography’s evolution, during the last several decades, the application of anthropology in business has gained increasing recognition; although,...