Advancing the Value of Ethnography

Tag: organizational theory

Organizational Culture and Change

Organizational Culture and Change

Praxis is the bringing-to-life of a theory or philosophical position. It is the practical application of lessons learned through study and reflection. It is not simply what you do, it’s why you do it. Thus as the organization that specializes in ethnographic praxis in industry, we are the...

Your Client Relationship Is an Ethnographic Field

Your Client Relationship Is an Ethnographic Field

Some years ago a renowned UK-based charity invited me to help them understand why their legacy donations had flat lined for two years. The conventional wisdom had been that charitable donations had decreased as a result of the financial crisis in 2008. But when a statistical analysis showed that...