Product teams, including those I work with, struggle to connect the challenges observed in prior research to issues that endure in the field and market space. As a shortcut for efficiency gains, product partners...
Tag: organizational development
How a Government Organisation Evolved to Embrace Ethnographic Methods for Service (and Team) Resilience: The Case of the Canadian Digital Service
Government websites and online services are often built with limited input from the people they serve. This approach limits their ability to respond to ever changing needs and contexts. This case study describes...
Acting on Analytics: Accuracy, Precision, Interpretation, and Performativity
Case Study—We report on a two-year project focused on the design and development of data analytics to support the cloud services division of a global IT company. While the business press proclaims the potential for enterprise analytics to transform organizations and make them ‘smarter’ and more...
Let’s Shift Power Together! An EPIC Co-Creation Activity
This wildcard session was a conference-wide co-creation activity. Together, EPIC attendees reflected on the dynamic relationship between resilience and power. Then, through a facilitated, real-time activity, we collectively generated an actionable power-redistribution framework—a set of strategies...
Who and What Drives Algorithm Development: Ethnographic Study of AI Start-up Organizational Formation
The focus of this paper is to investigate deep learning algorithm development in an early stage start-up in which edges of knowledge formation and organizational formation were unsettled and contested. We use a debate by anthropologists Clifford Geertz and Claude Levi-Strauss to examine these...
Software Quality and Its Entanglements in Practice
Effective software quality assurance in large-scale, complex software systems is one of the most vexed issues in software engineering, and, it is becoming ever more challenging. Software quality and its assurance is part of software development practice, a messy, complicated and constantly...
Revitalising Openness at Mozilla: A Mixed Method Research Approach
Case Study—This is a case about how Mozilla, the open source browser company, set out to reconnect with ‘collaborating in the open’ to regain its competitive advantage. This case describes how a multi-disciplinary research team used ethnographic, market, and data analysis to articulate and clarify...
Merging Institutional Logics and Negotiated Culture Perspectives to Help Cross-Sector Partnerships Solve the World’s Most Wicked Problems
Showcasing a sixteen-month ethnographic study of a coalition to end homelessness in Western Canada, we show how the integration of two theoretical perspectives—institutional logics and negotiated culture—can be used as complementary, yet distinct lenses to better inform the practice of cross...
Strategic Ethnography and Reinvigorating Tesco Plc: Leveraging Inside/out Bicultural Bridging in Multicultural Teams
This paper focuses on a study of Tesco Plc conducted in 2011, in which we trained a multicultural team of nine Asian managers to become in-house ethnographers of Tesco UK for a 3-month period studying 52 stores in the UK with dual objectives of helping Tesco (1) to understand and evaluate the core...
Trajectories of Change in Global Enterprise Transformation
This paper reports on the efforts of a global IT services company to transform the way it delivers IT outsourcing services. The change initiative was designed to bring about a radical transformation in the how work gets done across the enterprise with the expected benefit of delivering greater...